Telemarketing



Program Objectives

By end of programme, delegates will:

  • Learn ways to build and maintain trust and respect as telemarketers.
  • Develop skills to warm up their sales approach.
  • Master tactics to reduce the fear of cold calling.
  • Learn ways to give a positive first impression.
  • Learn strategies that help them determine and speak to the decision-makers.
  • Develop personalised scripts to maximise efficiency while marketing over the phone.
  • Learn how to create interest, handle objections, and close the sale.

Target Audience

  • Business owners
  • Managers of marketing
  • Supervisors of departments and their chairmen
  • All workers in the marketing field

Program Outline:

  • The essential skills for telemarketers
  • Building trust and respect
  • Building rapport
  • The Johari window
  • Communication skills
  • Developing your script
  • Pre-call planning
  • Handling objections
  • Phone tags
  • Handling call backs
  • Following up
  • Closing the sale